A video about Upcoming Careers in Market Research
Video: Upcoming Careers in Market Research
Advertising, Promotions, and Marketing Managers
Advertising, marketing, promotions, public relations, and sales managers coordinate their companies' market research, marketing strategy, sales, advertising, promotion, pricing, product development, and public relations activities. In small firms the owner or chief executive officer might... ... more
Academic Programs of Interest for Advertising, Promotions, and Marketing Managers
Advertising
As a marketing function, advertising focuses on the promotion of products, services, companies, organizations and ideas through paid media space or time. Advertising media include magazines, newspapers,... more
Bachelor of Business Administration
The Bachelor of Business Administration is a bachelor's degree in business studies. In most universities, the degree is conferred upon a student after four years of full-time... more
Marketing
Marketing is a social process which aims to discern consumers' wants, to focus goods or services toward those wants, and to mold consumer wants toward the goods... more
Master of Business Administration
The Master of Business Administration (MBA) is a master's degree in business administration, which attracts people from a wide range of academic disciplines. The MBA designation originated... more
Market and Survey Researchers
Market and survey researchers gather information about what people think. Market research analysts help companies understand what types of products people want, determine who will buy them and at what price. Gathering statistical data on... ... more
